“The average service time has gone from five minutes down to three and a half minutes.” -Ara Iskenderian, co-owner
Zankou Chicken is a mediterranean fast casual concept that began as a small family-owned business on a street corner in Lebanon in 1962. Co-owner Ara Iskenderian says that the restaurant was founded by his grandparents, and in 1984, his parents brought their famous recipes to California to start a business there. The restaurant, now one of eight locations run by Iskenderian, serves healthy foods using high-quality proteins and locally sourced produce, and are known throughout Southern California for their family recipes.
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One of the initial challenges that Zankou Chicken restaurants faced was the competitive nature of the fast casual market. “The faster you can deliver the food and the better service you can give, it puts you that much ahead of the competition,” said Iskenderian. The issue stemmed from the ordering process. Customers would first place an order at the counter, take a number and wait to be called. The waiting combined with the bustle and noise level of the restaurant “added a whole element of stress just to get your food,” said Iskenderian. “With everyone’s busy life and all the things going on, nobody wants to worry about what number they were at Zankou Chicken.” To continue reading…