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These days, almost every company has an IT budget, regardless of the industry. The restaurant industry is no exception. After all, there’s more to running a restaurant than what customers observe. Like any company, there’s a lot of back office infrastructure ... Keep Reading
Paper, Plastic or BYOB: How Do You Bag Your Customer Feedback?
Savvy business owners know the real cost of a dissatisfied customer. Lose them once and they’re gone for good. In fact, an Amex study says that 78 percent of consumers bail on a purchase because of a poor service experience. Only one in 26 upset customers will ... Keep Reading
Generation Z is Hungry Too
We’ve repeatedly touted the importance of catering to Generation Y, the influential group of 18- to 35-year-olds that come with $600 billion in spending power. But before you wrap your mind around that number, we’ve got another up-and-comer you need to keep an ... Keep Reading
Retail Enterprises Work to Meet Generation Y
The success of any retail business relies heavily on understanding what consumers want and need. If you don’t know those basics, how do you expect to sell anything? That’s why so many companies are leaning into Big Data, which promises deeper insights than ... Keep Reading
Tablet Surveys: A Proactive Approach to Customer Opinion
As we’ve explored throughout this series on instant customer feedback, businesses’ fates often can turn on an accurate, timely read of customer sentiment. Don’t believe it? Check out these stats from a study conducted by Customer1.com: ... Keep Reading
The Power of Instant Customer Feedback
It’s true for any customer-oriented business that no matter how good you are, it’s impossible to make everyone happy. There’s simply no getting around it. For example, restaurant customers are going to be unhappy, whether because the kitchen was slow, the ... Keep Reading
