At the turn of the century, Strauss and Howe published Millennials Rising: The Next Great Generation. In it, they defined this generation, the millennials, as those born roughly from 1982 to 2004. Our recent research paper, The Gravitational Pull of ... Keep Reading
5 sure-fire ways restaurants can appeal to Millennials
Millennials are now the fastest growing dining demographic. Defined by Retail Leader as those between 17 and 34 years old, this fast-moving, mobile and social generation dines out more than four meals per week. Millennials hold $1.3 trillion in spending ... Keep Reading
Will adding menu labels change the Customer Experience?
Earlier this month, Nation’s Restaurant News reported the FDA granted a one-year delay in the ACA’s new menu-labeling requirements. The provision mandates a standardized disclosure of nutritional information about a restaurant’s menu items. The FDA agreed ... Keep Reading
Are restaurants serving up what their customers demand?
If there’s one constant in the restaurant industry, it’s change. Changing tastes in cuisines, advancing technology, new kitchen techniques and the ever-present rising customer expectations. A restaurant’s adaptability to these changes can decide if ... Keep Reading
Restaurants hike IT investments … but it’s not what you think
These days, almost every company has an IT budget, regardless of the industry. The restaurant industry is no exception. After all, there’s more to running a restaurant than what customers observe. Like any company, there’s a lot of back office infrastructure ... Keep Reading
How Technology Keeps Changing the Definition of Fast Casual
In 2015, “fast casual” remains the biggest trend in the restaurant industry. Since 1999, it’s grown 550 percent, while fast food and casual dining have stayed almost flat. That’s a 15-year streak restaurateurs can’t ignore. While some of the most successful ... Keep Reading
Infographic: The Millennial Mindset
The Millennial Mindset from LongRangeSystems Find Out More About The Millennial Generation Complete the form below to download the free eBook, The Millennial Mindset: Reshaping Hospitality, for more detail about why businesses need Gen Y-ers and how ... Keep Reading
Retail Enterprises Work to Meet Generation Y
The success of any retail business relies heavily on understanding what consumers want and need. If you don’t know those basics, how do you expect to sell anything? That’s why so many companies are leaning into Big Data, which promises deeper insights than ... Keep Reading
The Millennial Mindset: Convenience and Community Matter
Millennials have been subjected to a lot of monikers in the past few years, but there really are only two words business owners in the hospitality industry need to associate with them: The future. The wisest hospitality industry leaders are working to get ... Keep Reading
The Millennial Mindset: How a Generation is Reshaping Hospitality
America’s millennial generation, the roughly 80-100 million people between the ages of 17 and about 35, might be one of the most misunderstood groups by service-oriented businesses. Despite common refrains that describe millennials as self-involved, ... Keep Reading